PS4 revealed shocker!

So... Sony have announced the PS4, well, talked about the specs of the machine and the fact that there's games being made for it, as well as another update to their tired DualShock controller (seriously, how do people think its the best controller ever?!?)
This isn't supposed to sound negative, but there wasn't anything surprising really, apart from some footage of Watch Dogs (that looks GOOD!) and the shift and focus on social aspects doesn't really appeal to me, unless of course some talented developers are able to make some interesting use out of it...
Next time Sony, show the console would you? Ta muchly
And Microsoft, over to you...